Universal Standard

Digital Design | Art Direction | Branding | Print Design | Photography | Asset Management

Universal Standard required a complete overhaul of their digital presence, including their branding and content. After carefully analyzing the brand and their goals for growth, we created a stunning platform to showcase their collection, while also allowing for flexibility in future expansion. In addition, we crafted engaging content to connect with their customers across all digital platforms.

We designed their digital presence to be user-friendly and provide a seamless experience for visitors. Our design and development focused on creating engaging and effective experience funnels that would drive conversions. Additionally, our mobile-first approach ensured that visitors accessing the site from various social redirects would have a smooth experience on their mobile devices.

We also refined their brand identity by implementing consistent typography and usage. By using type in a hierarchical system, we were able to clearly communicate information and emphasize the importance of certain elements.